YachtBedding.com Trade Show banners

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This customer received 71 trade show booth designs from 26 designers. They chose this trade show booth design from Impressive Sol as the winning design.
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Trade Show Booth Design Brief
We need to do a design for 3 retractable banners that are 33" X 80" printed. The three banners will act as a back drop for our booth so there needs to be a left middle and a right, and fit together in a cohesive way. Our company is YachtBedding.com, we make custom mattresses and bedding for boats. we've attached a few pictures to be featured in the design. Please pick and choose at your discretion for your layout, you do not need to use them all, we just want to give you options. Our logo should be large, spanning across the three banners. I've also included the winning brochure design from a couple of years ago, along with a 10X10 banner that was made to go along with it.
What we liked about the design was that it included imagery of boating/sailing along with or pictures and images. Although the colors in the 10X10 banner were a bit too dark. We would like the colors to be brighter and more vibrant in the design and catch customers eyes, while not overshadowing the photos or our logo etc.
As for copy we would like the following. Under our logo it should say: Custom Boat Mattresses and Bedding
We would also like to see the following tag lines included in the design:
Let's make your stateroom a STATEMENT ROOM!
A Fresh Approach to Stateroom Design
Boat Bedding Made EASY
Patterns on file for over 1000 different boats.
Please feel free to ask any question. We will be very responsive throughout the project and look forward to seeing your designs.
-Shannon & Ryan
YachtBedding.com
Updates
Slow in providing feedback
Target Market(s)
Men and women that own boats and yachts. Customers age range between Mid 30's to 80's
Industry/Entity Type
Marine
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The design should be very clean. While we included a lot of photos to choose from, less is more on a retractable banner. Pictures need to be visible from 10-12 feet away, as does text.
Nice to have
- It would be nice if the design shared some of the design elements of our website, but certainly it does not need nor should it be a copy of our home page.
Should not have
- The design should not be cluttered. It should not have text in the bottom 3rd of the banner.