Danish Private Senior Care provider Kærkommen needs new Advertisement Design

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Contest winning design

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This customer received 14 advertisement designs from 5 designers. They chose this advertisement design from NatPearlDesigns as the winning design.

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Advertisement Design Brief

Kærkommen, one of the largest private Senior Care providers in Denmark, needs new design ideas for our printed advertisements.
The advertisement design will be used in newspapers, brochures and journals. We are looking for a graphic design that make our ads easily recognisable as Kærkommen-ads and communicate Kærkommen as a trustworthy, competent and reliable provider of Senior Care, both to the private market and the public sector.
As the texts we will use will vary the task is to design the basic graphic layout.
Feel free to use pictures and text-examples from our web-page, www.kaerkommen.dk. You will also see the look and colourscheme we use.

Target Market(s)

Our target market is senior Citizens and their families, as well as decision makers in the public sector.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Our logo (w. pay-off).
  • Pay-off Translated: We are people caring for people

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