Madison Avenue Logo Handbags and Luggage

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This customer received 97 logo designs from 37 designers. They chose this logo design from Design Nation as the winning design.
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Logo Design Brief
I need a Logo thats female to go on Handbags and female luggage, in the Australian and New Zealand markets. Will compete against Vera Bradley, Kate Spade ect
It needs to go on multiple coloured handbags and luggage designed for females
I need the project complete as soon as possible as I have changed decided to renew the logo to give the brand a more sophisticated profile.
Target Market(s)
Female market in Australian and New Zealand retail stores, as well as online. Should be able to stand out on all mediums...............................
Logo Text
Madison Avenue
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Style and sophistication, need to be classy.
- Needs to be a stylised word that looks destinctive to represent the brand.
- The brand will be sold in premium department stores and luggage stores.......
Nice to have
- A versatile logo.. Doesn't have to be a script style but should be classy.
- Something that can be used debossed, embossed , and can also neb used son paper swing tag, pricing ticketing ect.... ...... ......
Should not have
- Boring or dull,
- should not have more than two colours.