• US$260

• 52 designs

• 25 designers

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Poster Design Brief

We need a poster design for the Broadway musical - BURGERTOWN.
Synopsis:
BurgerTown is a delicious musical comedy set in Chicago. When Danny O’Riley, a timid fry cook accidentally invents the hottest new craze in the fast-food world; the Triangle Burger, he takes the humble BURGERTOWN diner from its lowly place beneath the tracks of the Fullerton elevated train station to soaring new heights. Along the way, DANNY encounters bad guys, big business, beautiful women, and burgers. He struggles to hold onto his sanity as he chases his dreams.
BURGERTOWN is a cutie little show with a simple plot about the evils of corruption and the temptations and allures of big franchise money... the show looks to have a future throughout America where we can relate to the concepts the show reminds us of so lovingly.

More info: The show is a musical. It is a comedy... with a little drama. Beautiful music. It has been performed throughout the world.

It is set in the present , but definitely has the feel of the 1950's American burger joints.

Main Characters:
DANNY O’ RILEY (m)………………A young inventive nerd, DANNY is sincere, caring and kind. He works as a fry cook at BurgerTown. DANNY wants to be successful, but he doesn’t have a clue where to start. He is in love with JAN, but he only admires her from a distance. Once, in high school, DANNY tried to kiss a girl and was immediately struck with “hysterical lockjaw.” His dating life has only gone downhill since then.

SAL SPUMONI (m)………………….The stingy and cranky owner of BurgerTown. SAL borrowed money from the mob to save his failing restaurant but the lack of constant customers has his blood pressure at an all time high. When asked which two men he admired most, SPUMONI answered, “Ebenezer Scrooge and myself.”

JAN SOKOWSKI (w)………………A lovely young waitress who has worked at the BurgerTown diner since it opened. For the last two years, Jan has also been taking classes to become a dental hygienist. She is very sweet and has often found herself without train fare because she has given her money away to the needy. JAN has a thing for DANNY, but she’s afraid to get too close. One time, she touched his hand while he was cooking and he accidentally caught his apron on fire. JAN’S biggest desire in life is to bring happiness to everyone…hopefully including herself.

PATTY RAMONE (w)……………….A sexy beauty who looks out for Number One. Patty is crowned “Miss BurgerTown” by SAL, who hopes her “assets” will increase business at the diner. PATTY began her climb to the top as a stripper, who was best known for her use of balloons and a live badger. After her badger was hit by a Winnebago, PATTY moved on to beauty pageants and reality television. Nothing has ever stopped her from trying to achieve her dream of becoming the “wealthiest diva in the world.” Her preference is to reach her goal still wearing all of her clothing.

Plus an additional 5 person ensemble of 2 men and women that play a multitude of roles from customers to newspaper reporters.

Target Market(s)

Broadway audiences

Industry/Entity Type

Entertainment Industry

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• BURGERTOWN, the musical
• Book by Ken Jones
• Music by Jamey Strawn Lyrics by Christine Jones

Nice to have

• Fun. Colorful. A nod to the Burger joints of the past. 50's American Drive Thru Diner.
• Also.. maybe center around the image of a burger... or someone cooking a burger... or running with a burger on a plate... It can be funny...

Should not have

• Important: Use the photos that are attached just to get an idea of the colors and the feel of the show... don't use the actual photos in the poster design. It is fair game to create caricatures from the images but not actual photo.

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Files

Download all files - 2.7 MB