• US$300

• 72 designs

• 18 designers

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Packaging Design Brief

We are releasing an ear + forehead thermometer. We have released earlier thermometer models, but we want a different design. I have attached the giftbox diecut and if you notice it already has text on it.

- See end of this brief for instructions on what to do with text
- Please add FDA approval logo somewhere on the box.
- Please replace Logo with our AccuMed logo (attached)
- Please replace contact info with our contact info (attached)
- Remove the logo from the side of the box (leave it on the front and top)

These are previous models of our thermometers:

https://www.amazon.com/AccuMed-Non-Contact-Instant-Read-Handheld-Thermometer/dp/B00UCM6ANW/ref=sr_1_3_a_it?ie=UTF8&qid=1507931669&sr=8-3&keywords=accumed+thermometer

https://www.amazon.com/AccuMed-Instant-Read-Functionality-Measurements-Professional/dp/B015OTB050/ref=sr_1_2_sspa?ie=UTF8&qid=1507931669&sr=8-2-spons&keywords=accumed+thermometer&psc=1&smid=AM1AKWRN957PC

https://www.amazon.com/AccuMed-AT2104-Non-Contact-Instant-Read-Thermometer/dp/B015OTB1K4/ref=sr_1_5_a_it?ie=UTF8&qid=1507931669&sr=8-5&keywords=accumed+thermometer

We want a medical professional style to this, but a simplified version of it. We want the simplicity of the giftbox below (see 3rd image):

https://www.amazon.com/Amcrest-Outdoor-4-Megapixel-Wireless-Security/dp/B073V6MVTP/ref=sr_1_1?s=electronics&ie=UTF8&qid=1507932719&sr=1-1&keywords=ip4m-1026%5C

Competitor's example:
https://www.amazon.com/dp/B071XY186D?psc=1

Please let me know if you need more instructions.

UPDATE TEXT ON BOX:
I’m not opposed to change in fonts, color, or bolding of headlines, or a creative, but professional background.
• Please remove JPD-FR408 everywhere on the box
On the front of box:
• Under AccuMed logo, please add “Infrared Ear and Forehead Thermometer”
• Please edit the bullet points under the image to the following text with the same casing (icons are a plus for this):
• Dual-Mode Operation
• Quick and Easy Readings
• Clinically Tested for Accuracy
• Memory Storage
• BPA and Latex Free
• Remove the “Dual-Mode infrared thermometer” text at the bottom and make better use of this space with the bullet points.
On the left side of the box:
• Remove “Features” and replace with “Take the Guesswork out of Checking your Child’s Temperature”. Make this headline look appealing maybe by bolding or other
• Remove text and save the forehead and ear illustrations for right side of the box
• Add the following text:
• Instant Temperature Readings in a Second
• Safe and Hygienic Compared to Mercury Thermometers
• Up to 20 Readings of Storage
• Option for Fahrenheit or Celsius Temperature Readings
• Auditory and Visual Fever Warnings
• Professional Medical Device Recommended by Doctors
On the right side of the box:
• Add the following text and remove all else on this side: “Switch between Forehead and Eardrum Detection” .
• Please add the illustrations in vertical form, with Forehead on top and Eardrum under it
• Remove text under illustrations
On the back of the box:
- Please remove “Dual-mode Infrared thermometer” and add “Infrared Ear and Forehead Thermometer”
Back of the box is still subject to change

Target Market(s)

Parents, nurses, clinics, hospitals, daycares

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