• €110

• 187 designs

• 35 designers

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Logo Design Brief

TO All contestants – PLEASE READ THE BRIEF before submitting
Clarification/addition to the brief:

1 as the logo will be in Russian, the acronym CES would have to be redesigned, thus please use the Russian letters which is CBK to save time. Try to use Russian wording (see brief for details)

2 Please read the WIKI to understand the product (its short), please see the pictures of product to
understand what the product looks like.

3 We would like to see product logo, not the company logo.

4 the Russian variant or writing is different to ENG please see the way words correspond to an ENG version.

5 Its a cable entry systems – perhaps some cables (or actual CES in logo would be good)

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Logo for Russian based company specialising on the development the cable entry systems.

The need is to develop product logo (not company logo) for the actual cable entry system the picture of actual product is in the attachment (CES.jpg)
The company information on the product is available at
http://thermointech.ru/en/products/perehod?taxon_id=4

An additional info for the similar products, from a third-party manufacturers/wiki:
1 - https://en.wikipedia.org/wiki/Cable_entry_system
2 - https://www.phoenixcontact.com/online/portal/pi?1dmy&urile=wcm:path:/pien/web/main/products/subcategory_pages/Cable_entries_P-09-04/7b1bea66-eeb2-4cd6-bc13-dcb530e4a8c2
3 - http://www.murrplastik.com/products/cable-entry/

The most close images for the product (to get the feel):
1 - https://www.phoenixcontact.com/assets/images_ed/global/web_gallery/pic_gall_a_0067236_int.jpg
2 - http://www.wiretechworld.com/files/2017/08/contaclip-kdsclick-cable-entry.jpg
3 - https://www.phoenixcontact.com/assets/images_ed/global/web_content_mobile/pic_con_a_0063191_int.jpg

The logo need to represent the product, make it recognisable itself – perhaps schematic graphics, however we are welcome an alternative view from a designers as not sure what can be offered.

As, it is a product logo, client would like to see the name of the product in the logo – “cable entry system”, we understand that the name is quite large and it may pose some difficulties in arrangements of text on logo, so also opened to an alternative view also.

Further, the name of the product need to be in Russian:
Cable entering system = Система ввода кабеля
(FYI: its an opposite directions of words in such way that direct translation of Russian will be System of entering cable (see picture RU-EN.jpg))
The actual writing in Russian is on picture (Name–RU.jpg)

We may understand that the Russian writing may be of some difficulty to the designers, and will accept preview in English, with understanding that it will be redone to Russian later on (We are capable do it internally, however prefer complete job, and willing to offer any help as needed in terms of translation and proofreading)

In addition Logo need to contain a location attribute.
The client plan to manufacture product in 2 (for now) locations, and logo need to have place for location its developed. This should be as an addition to the main logo, such way that the logo looks good with and without it.
Currently its 2 locations:
Samara and Vologda – Кussian cities (corresponds to Russian as “Самара” and “Вологда”)
You can use an English version on the preview, however if using specific fonts, it be an advantage for us if such font be available in Cyrillic (if not we would re-draw it here)
An example of location in logo - see picture (Locality.jpg) - please note that this is only an example and not a suggestion for a design.

Hope I've managed to explain what is feel of the project and all necessary needs, however if you have any questions please ask.
Thank you
With Kind Regards
Manaev Dmitriy

Target Market(s)

Large industrial companies, construction engineering, atom reactors.
Cable entry system - used for routing electrical cables, corrugated conduits or pneumatic and hydraulic hoses into switch cabinets, electrical enclosures, control panels and machines or in large heavy-duty vehicles, rolling stock and ships

Industry/Entity Type

Electrical

Logo Text

Cable entering system (or) Система ввода кабеля

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Perhaps logo may have recognisable product on it, and the name of product (preferably in Russian).

Nice to have

• The logo should be "serious" as it is for a large market player. An affiliate of large Russian company.

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Files

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