• C$90

• 33 designs

• 9 designers

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Signage Design Brief

We are in 2 large craft shows, one with over 100K visitors, so need something eye catching that tells customers what we sell. We have a new logo and package, and would like a new banner to reflect our new look. The banner will be 30"X120" and be featured in the back of our 10X10 booth. It should have bold colours that go with our new product cards, and feature a drink with a straw, preferably something tropical or bright and happy. It's a product that not many people are familiar with, and we want the banner to convey quickly what the straws are and help the customer feel that this is something they must buy!

Target Market(s)

Mostly women ages 30-60, mostly people interested in the environment and healthy living. But who appreciate nice things

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Font styles to use

Other font styles liked:

• Helvetica bold

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• eye catching and showcase the product. Glass Straws are something that people are not familiar with, so to show them in a tropical drink or smoothie is good. Want the customer to desire to live in the life the banner displays.

Nice to have

• bright colours
• a drink with a straw in it (glass straw)
• could have people using the straw

Should not have

• drab
• too wordy
• Does not seem to show the packaging. Package photos are shown so you can get a sense of the image we are trying to convey.
• Needs to be horizontal, not vertical.

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Files

Download all files - 9.3 MB