• US$150

• 137 designs

• 41 designers

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Logo Design Brief

Dream of Europe is a new TV travel series for Americans who want to explore the history, food, culture and landscapes of Europe. While the audiences is educated and affluent, I'd like to consider a more fun, whimsical logo design but I'm not set on that. The show is an offshoot of a current show Dream of Italy and I have attached that logo. I like how there is one symbol (the grape) in the logo but I think I want something more modern, rounder, cursive. But I'm open to anything.

Target Market(s)

Affluent, educated Americans - average age of 50 - watch PBS in the U.S.

Industry/Entity Type

Travel

Logo Text

Dream of Europe

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Probably two different fonts one for "Dream of" one for "Europe"
• Colorful - I keep thinking blue - blue and yellow are EU colors but don't need to stick to that
• I'm attaching some fonts that catch my eye especially for the Europe part

Nice to have

• Think at least Europe in nice round, cursive
• Would like to possibly make this a standard logo and change out the location
• Possibly use a symbol - maybe a compass or plane or something or a globe with europe on it- like we used grape for Dream of Italy

Should not have

• Probably not as blocky looking as the current Dream of Italy logo I attached

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Files

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