• US$150

• 232 designs

• 58 designers

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Logo Design Brief

Apologies in advance for the long description.
Accord Nutrition is an emerging nutraceutical supplement brand. We are focused on delivering the latest research results in the fields of longevity and metabolic optimization. We want our customers' biochemistry to operate at peak efficiency, so they can enjoy a higher quality of life, with an increased lifespan.
We chose the name Accord Nutrition for the meaning of harmony, agreement. We believe that our nutrition needs to work in concert with our genetics and biochemistry. Using the latest research, and making sure there is a consensus agreement in the scientific community about the usefulness of the chemical compounds being studied, forms the basis of how we select the ingredients for our supplements.
Our logo should reflect a sense of harmony, or balance, between our body, metabolism, nutrition and research. Of using our minds to improve the function of our body. There is no specific requirement on how concrete or abstract our logo should be, what colors to use, or anything else. We want to keep an open mind and let the designers express themselves to the best of their ability. We trust that our customers will understand the meaning of the logo, so please feel free to submit any design you believe will make our brand stand out.
A few things I would like to note:
(1) I am planning on using the Cormorant font for the website and for any printed materials. I would like the logo to either use it as well, or to work well with it
(2) I want to use jellyfish as a subtle theme for the company, for two reasons: the products are meant to help increase longevity, and the immortal jellyfish are the ultimate goal to strive for, and we seek to show the same transparency to our customers as the jellyfish shows to our world
(3) Something I thought could work is a black background with white text, and neon light blue colors (see http://www.accordnutrition.com)

Target Market(s)

Educated customers who care about their health

Industry/Entity Type

Nutrition

Logo Text

Accord Nutrition

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Font styles to use

Other font styles liked:

• Cormorant (not dead set on it, something I liked)

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• I don't want to have designs that include plants, fruit, flowers, etc.