Downstream Video Logo Contest

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This customer received 156 logo designs from 42 designers. They chose this logo design from Kreative Fingers as the winning design.
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Logo Design Brief
We are opening a sister company to Koi-Fly Creative Productions. www.koi-fly.com. While Koi-Fly is focused on larger grander scale brand and commercial video, Downstream will do simply social media and smaller scale corporate videos. We will support local, emerging up and coming talented Directors, DPs, Editors and Producer's and deliver our clients efficiently priced, good quality video. We will be easy, fun, agile and effective. "We are Downstream. We do video." This logo and branding should be fun and appeal to a millennial audience. We want to show our personality and our easy going culture.
Target Market(s)
Millennial, Gen Z, younger Gen X
Industry/Entity Type
Videography
Logo Text
Downstream Video
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Relate slightly and subtly to the Koi-Fly Creative logo. (Koi) Fish, a stream, video play button or video reference, Swimming feel
Nice to have
- Maybe a koi fish weaving through letters in the logo? gradient colors.
Should not have
- Harshness, Sharp Angles, Red,