Google Display Network Ads for Custom Software Company
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This customer received 82 banner ad designs from 21 designers. They chose this banner ad design from Alexandar as the winning design.
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Banner Ad Design Brief
We need some images for display on the Google Display Network. Need a collection of them at different sizes.
This is for a custom software development company that specializes in small to medium size businesses.
PLEASE PLEASE PLEASE GET CREATIVE! That is the point! Something very typical and plain will not win!
Target Market(s)
Small and Medium sized businesses looking for custom software development services
Industry/Entity Type
Computer Software
Font styles to use
Serif
Sans Serif
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Medium Rectangle (300×250)
- Large Rectangle (336×280)
- Leaderboard (728×90)
- Half Page (300×600)
- Large Mobile Banner (320×100)
- Needs to stand out, but not be obnoxious
- Needs to flow with the website design and colors (does not need to be the same colors, just needs to work together)
- Must have specific call to action (schedule appointment or read more are options, but feel free to make up more)
Nice to have
- Logo integration
- Adobe Illustrator files with artboards/exports for the different sizes
Should not have
- Should not have more than 20% text
- Don't steal from the slides on the website. We want "read more" to mean read more, not more of the same.
Files
Download all files - 1.0 MBAI
Artuova Software final logo Tuesday, 29 August 2017 16:22:02
Tuesday, August 29, 2017
PNG
Homepage Tuesday, 29 August 2017 16:34:18
Tuesday, August 29, 2017
Payments
1st place
US$150
2nd place
US$100
3rd place
US$100