• A$270

• 23 designs

• 9 designers

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Brochure Design Brief

I have written an E-Book that is called "5 Simple Hacks to Maximise the Sale Price of Your Home." The E-Book will be available as a FREE download from my JOSE Real Estate landing page, and also from a Facebook campaign that will be commencing in early September.

The E-Book content is in the WORD document below - I now need for it to be made to look more professional and suitable for publishing and placed on my landing page for download. Please review and send me some proposals for this e-book to be a bit more eye catching and appealing than just a WORD doc.

My JOSE Real Estate landing page is still under development and you can see the what is close to the final proposal here:

http://www.king-kong.com.au/jose/

The cover of the E-Book is at the bottom of the page. Please review and give the internals the sale look and feel.

Target Market(s)

Home and Property Owners in the middle ring Eastern Suburbs of Melbourne - approximately 15 - 30 km's from the central business district. The area is a very family oriented area and features mostly houses that are 3 or 4 bedroom - with some larger properties that are five or more bedrooms. The area is quite an expensive suburban community and house prices range between the low of $1,000,000 to a high of more than $2,500,000. The predominant cultural group that buys in this area are Chinese and Chinese Australian buyers. The predominant group who are selling are usually Australians of a white anglo-saxon background. Other groups are of Asian sub continent background (Indian / Sri Lankan/ Pakistan). All are families that are attracted to the area because of the great schools, good shopping, leisure facilities (parks, pools, courts etc), and excellent public and road transport infrastructure. Read the content of my e-book - it tells you every thing you need to know :)

Industry/Entity Type

Real Estate

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Once completed the layout should not be too busy - it should be easy to read. I guess then the statement "less is more" is applicable.
• I will probably print a number of copies of this book for distribution as well - so please consider print attributes in the design.
• IMPORTANT: as for any e-book offering specialist advice, the MAIN reason for the book is for the generation of sales leads and to establish the author as a subject matter expert on the topic. Please consider this in your design elements. BUT - the book should also not come across as 1 big advertisement either. Subtle but impactful are well chosen words to describe how it should present.

Nice to have

• JOSE Real Estate branding on every page - to re-inforce the message.

Should not have

• No need for animations or illustrations/

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Files

Download all files - 4.6 MB