Rebrand for local Canberra cancer charity
Want to win a job like this?
This customer received 129 logo designs from 35 designers. They chose this logo design from Alex C. as the winning design.
Join for free Find Design JobsLogo Design Brief
We need a logo design for a local cancer charity who is looking to refresh their brand. The Cancer Support Group (http://thecancersupportgroup.org.au/) raises funds to distribute to those experiencing financial hardship due to cancer in the local Canberra and Queanbeyan region (Australia). It is important to differentiate from other charities like the Cancer Council and should tie in with the local Canberra region.
We are considering chaning the name from Cancer Support Group to either 'Rise Above' or 'Capital Cancer Support'. We would like to see designs for both options. We also like the idea of incorporating a hot air balloon as it symbolises 'lightening' the load or the financial burden, however this is not mandatory. No specific colours in mind but must be bold and virbrant - no yellow or orange.
We would also like to tie into the look and feel of the CBR brand (https://canberra.com.au/brand/).
Target Market(s)
Local Canberra Businesses
Industry/Entity Type
Charity
Logo Text
'Rise Above' or 'Capital Cancer Support'
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name, either 'Rise Above' or 'Capital Cancer Support'.
- Bright bold colours
Nice to have
- Hot air balloon
- Local Canberra (Australia) imagery/graphic/symbol
Should not have
- Orange or yellow as the main colour