New photographic LED lighting manufacturer needs logo design

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Contest winning design

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This customer received 199 logo designs from 55 designers. They chose this logo design from Creativeâ„¢ as the winning design.

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Logo Design Brief

PRL Lighting designs and produces LED lighting products of high quality and exceptional performance for the still Photographic and videography marketplace.
As the market is overcrowded with economical, but less than professional standard quality equipment, the PRL LIGHTING brand has launched to enter high performing continuous light products that meet the needs of the professional photographer and videographer, are user friendly and easily portable.

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Updates

Project Deadline Extended
Reason: As we have several choices and changes involved with all, we feel the opportunity for those, and all designers to enter more product revisions does warrant another five days. Many thanks to all.
Added Saturday, August 12, 2017

Target Market(s)

Professional and Semi Pro Photographers. Portrait, Wedding, Commercial products and video

Industry/Entity Type

Professional Photography

Logo Text

PRL LIGHTING


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Script
Other font styles liked:
  • Current sample font without drop shadows

Colors

Colors selected by the customer to be used in the logo design:

f78f20
aaaaaa
cbcbcb
ffffff

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Dynamic vector graphic design that will establish an new brand entering into a crowded marketplace. The logo should stand out to help promote brand recognition with or without the PRL Lighting font attached.
  • Attached product image is not required to be used.
  • Must say PRL Lighting
  • Current PRL font
  • Options will be considered.
  • Current orange color being used is Burnt Orange.
  • Color properties: F66015 RGB 246, 96, 21
  • Website color sample: prllighting.com
Nice to have
  • An image that establishes the brand as a quality photographic lighting product.
  • Colors should be enhancing and minimal. Neutral grays are acceptable in contrasting.
  • PRL Lighting may be embedded into an image.
Should not have
  • Images that are video game oriented or seem animated in nature.
  • Burnt orange colors should not dominate.

Files
Download all files - 0.8 MB
JPG
Payments
1st place
US$150
Total
US$150

Project Deadline
18 Aug 2017 14:30:07 UTC
Language

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