• C$270

• 122 designs

• 46 designers

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Logo Design Brief

I'm starting a tea brand from the ground up. The working name as of now is Cup of Té. I intend for it to be a luxury loose leaf tea brand.

I want the logo of it to be luxurious in nature. The color schemes that I am liking right now include black, gold, silver, rose gold and anything along that luxury feel line. One of the things I love most is UNIQUE logos that are both memorable and adaptable on many products


This is a really great opportunity to work with a luxury line that also does social good as some proceeds from each purchase will go to a mental health awareness cause.

Target Market(s)

The Modern Millenial, 21-40 (bullseye 28). He or she is a young professional that has a disposable income in which they do like to indulge with. They balance their demanding work schedules well and they have a work hard/play hard mindset. This professional is more likely to order their daily coffee from Starbucks as opposed to Tim Hortons and their social media profiles are a big indicator as to their hobbies and lifestyles outside of their work environment. They enjoy shopping at stores like Zara, Supreme, TopShop/TopMan and for special occasions are willing to splurge at stores like Tiffany's, Club Monaco and… They live a pretty active lifestyle and are highly influenced by social media trending products

Logo Text

Cup of Té

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Luxurious, must have exclusive look

Should not have

• predictable logo
• unlegedable fonts