To create a modern logo for 'The CSMO', a software business consulting company.

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Logo Design Brief

I am in need of a logo representing 'The CSMO'.

CSMO stands for 'Chief Sales and Marketing Officer' and is a known term in the software industry. I am relaunching my consulting business under this name to represent the broad experience I have across sales and marketing functional disciplines.

I have no fixed design concepts and I am open to all suggestions, although I do not want anything gimmicky, it has to be business oriented. However, the only one element I do think about is that 'CSMO' is the most important attribute and 'The' is less relevant, but I'm open to concept ideas.

Using conceptual images as part of the design is welcomed to help embellish 'The CSMO' logo and positioning, the logo does not have to be just the letters (but that is an option).

Keep in mind 'The CSMO' logo will be used in numerous ways (website, business cards, email signature, documents, social media, etc.) so it needs to work well across various mediums.

As for colors, again I am open to suggestions but they need to be business oriented and work across different mediums. Typically my personal preference in colors would be the darker colors and most likely blues or reds but I am really open to seeing alternatives that would work on different backgrounds.

And as for font style, I typically do not like the heavy use of italic but I may be open to that if it made sense for 'The' being smaller and italic to emphasize the 'CSMO’.

One last thought, I have a network of business and software professionals that I work with to deliver the consulting services to my clients, if that helps create some ideas for the logo then great, but its not essential.

There are no attached files as this is a clean canvas ready for your creativity.

Looking forward to seeing your designs.

Target Market(s)

Sales and Marketing executives, managers and business owners in software Industry ranging from start ups to global organizations.

Industry/Entity Type

Business Software

Logo Text

The CSMO


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Must be business oriented.
  • Must work well on multiple mediums (website, business cards, email signature, documents, social media, etc.).
Nice to have
  • Colors more in the blues, reds, blacks, greens and perhaps orange spectrum.
  • 'CSMO' is the most important attribute versus 'The' which is less important.
  • Conceptual emblems that embellish the CSMO concept, if that is possible.
Should not have
  • Must NOT be gimmicky or include cartoon imagery.
  • Must not be a pure abstract logo.
  • Must not be a character logo.
Payments
1st place
US$150
Total
US$150

Project Deadline
01 Aug 2017 19:39:22 UTC
Language

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