Doon Doon Road House and Caravan Park

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This customer received 110 logo designs from 42 designers. They chose this logo design from probiz as the winning design.
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Logo Design Brief
I need a Logo to brand a remote outback Australian Roadhouse and Caravan Park in the Kimberly, of Western Australia. The brand should reflect the indigenous aboriginals that are the traditional owners and custodians of this land. The brand will be used for merchandise and marketing. We want to use the brand on souvenir products and eventually use it to launch and brand an art studio plus cards and stationary etc.
Target Market(s)
Road users, commuters, tourists, the general public traveling along a remote West Australian Highway. They are stopping for fuel, supplies, rest stop, toilets, over night accomodation and to stretch their legs. One day an indigenous art centre will be there.
Industry/Entity Type
House
Logo Text
(1.) Doon Doon Road House (2.) Doon Doon Road House and Caravan Park (3.) Doon Doon
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Wordmark Logo
Word or name based logo (text only)


Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- It must be symbolic of ancient outback Australia and have sense of Aboriginal Culture and art
Nice to have
- Please make reference to Aboriginal artists and colours comparitive with the uniqueness of the Kimberly landscape.