Harvey Medic LLP
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This customer received 68 logo designs from 30 designers. They chose this logo design from Fatih Ercan as the winning design.
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Logo Design Brief
A logo for "Harvey Medic LLP". The Co. manufactures sterile and non-sterile wire for use by surgeons/medical people in a variety of applications, principally Ear, Nose Tonsil wire and implant wire (sutures).
The logo would ideally be landscape, not gimmicky. It needs to exude solidity and established precise brand but up to date at the same time. Realistically, the name "Harvey Medic" needs to travel with any logo iamge and so should be incorporated or allowed for at least.
Updates
I want to thank everyone for all teh submissions. All of teh designs had merit. We got no bad ones. We had a hard time choosing.
Added Thursday, November 14, 2013
Target Market(s)
Procurement people (mainly in UK's NHS hospitals, nurses and operating theatre people right up to surgeons
It might also be used on an online site where the logo might take the place of images of individual wire products (which dont photograph or display well)
Industry/Entity Type
Graphic Design
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A solid and well-established aura, not flippant or gimmicky. Clean sterile precise and safe products. Uncluttered design
- Probably needs to have (or at least allow for the incorporation of) the name "Harvey Medic" or "Harvey Medic LLP". Typeface is critical
Should not have
- Must not look in any way "amateurish"