• US$140

• 17 designs

• 12 designers

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T-shirt Design Brief

This design should be simply of an oil rig drill-bit with the words "Just the tip" around it.

Because the consumer audience consists of oil field workers, the drill bit should be recognizable as the current type of drill bit used in the fields. It doesn't need to have a 'background'.

The art attachments are for reference only. The image of the shirt is the genre that we are looking to match. The drill bit is also a reference to show what I mean as "current type of drill bit"

Target Market(s)

The young men working in the oil rig earn great money. When they are not covered to their necks in oil they wear hip, current brands such as American Eagle, Etnies, Quicksilver, etc. They are used to buying graphic tees that are highly-polished, we strive to maintain that standard.

We are helping them establish their identity as oil field workers by giving them a banner brand that brings them together as well as offering humorous shirts that have punchlines that their peers will understand.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Delivery should be an Illustrator file that is separated into (up to) 6 color layers. Screen print ready.
• The design of the bit should be realistic but does not need to be detailed. That is, your rendering of the bit can still be artistic and can be be anything from a silhouette to intricate (though still only 6 colors) but should AVOID BEING CARTOONISH.

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Files

Download all files - 0.6 MB