• US$400

• 44 designs

• 21 designers

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Logo Design Brief

I need a logo for my new Australian company - POSabiliti.
We provide compelling consumer Point of Sale (POS) messaging to Australian retail businesses.

Our Vision
Through applying new thinking to an old business we will reinvent selected segments of the Australian retail messaging industry, generating significant value for our customers, our suppliers, and our owners.
We operate with integrity, agility, and intelligence to doing things smarter, faster and more efficiently.
We bring deep industry expertise, deep relationships with customers and suppliers, and a will to see the old ways give way to smarter ways – this is why we will win.
From this economically sustainable platform, we will examine the disruption of other market segments by further leveraging the elements that make us successful.

Our Values
With our clients, with our suppliers, with our staff, and with our owners:
We Partner – We align the interest of all stakeholders by striving to ensure everything we do is mutually beneficial and commercially sustainable in the long term. We are clear with all our stakeholders about what our expectations are of them, and we seek clarity from them in their expectations of us.
We Innovate – In the segments we choose to compete in, we bring fresh ideas, new business processes, the right relationships, and the right technology to ensure the supply chain is nimble, competitive, and reliable.
We are Accountable – We say what we will do, and then do what we say.
We Perform – We use our skills, relationships, and reputation to deliver value to our customers, suppliers, and owners.

Have a look at one a logo from another one of my companies to see the sort of thing I like: http://miplanconsulting.com and http://www.IQIndustrial.com

Target Market(s)

Our customers are large corporations that have professional Point Of Sale marketing experts looking for a supplier with an edge over others in a crowded market. The buyer of our product and services is ultimately a communications expert.
They want to see distinctive competence, and an agility of thinking that will make them money through driving more consumer spending.

Industry/Entity Type

Industry

Logo Text

The logo can optionally incorporate our company name

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• I would like our logo to be clean and modern. Our company name - POSabiliti - might tie in well with a visual motif incorporating an infinity symbol.
  
  The design might convey our vision and/or values.
  
  The design will be largely used as an electronically viewed brand - websites and screens. The design must look good in this context,
  
  A portion or element of the logo (say, the motif) should be able to be used as a 50x50 pixel icon for embedding in a web page tab title.
  

Should not have

• more than 3 colours
  
  Stay away from warm colours