New Loyalty Rewards App, Linq, Needs a Logo

Winner
Contest winning design

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This customer received 117 logo designs from 42 designers. They chose this logo design from Bluemedia as the winning design.

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Logo Design Brief

We need a logo for a loyalty rewards app called Linq - pronounced "link". Linq allows users to collect rewards points by linking their existing bank account to the app and tracking transactions at participating merchants. We would like to see designs that invoke the following emotions:
- secure
- confident
- empowered
- free from old ways of doing things
- excited in anticipation
- richer / better off / getting ahead

We need the words Linq Rewards in the design, but Linq needs to also be used on its own in come cases. Please provide designs that allow both.

Target Market(s)

Men & women ages 25 to 44 who like to collect reward points.

Logo Text

Linq Rewards


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Sans Serif

Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Please include an app icon in your submission.
Should not have
  • We do not want a symbol or icon that links the letters L & R together.
Payments
1st place
C$150
Total
C$150

Project Deadline
17 Jun 2017 00:53:31 UTC
Language

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