• US$430

• 18 designs

• 7 designers

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Mascot Design Brief

We are in need of a mascot to be designed for implementation on and throughout our website. We are a legal resource based website looking for a warm, friendly mascot to direct users toward completing the next necessary step on our website in order to find a lawyer or question pertaining to the law. As far as the design itself, we want to establish a genuine, helpful and again, friendly personality. Primary colors include Blue, Black and White. Something to keep in mind is that we are still a legal resource and need to remain legitimate in terms of how our mascot appears. In addition, we are hoping for variations of this mascot. For example, one situation would include our mascot holding a magnifying glass over s specific step. The next version may have him holding a flashlight up to the following step etc.

Target Market(s)

Consumers facing legal situations or looking for information regarding the law. Age may range anywhere from 18 years old to elders.

Industry/Entity Type

Legal

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Memorable, friendly, professional, neighberhood legal guide feel. We want users to feel comfortable as they search for a law firm or answer to a legal question. We want our mascot to assist these individuals in their search regarding a legal solution.

Nice to have

• Some variations of our mascot could include some things such as:
• 1. Wearing a judge robe and holding a gavel...
• 2. Wearing a traditional full suit and tie...
• 3. Holding a flashlight and directing users to fulfill step...

Should not have

• This mascot should not be acting in a manner that would offend, offput or disgruntle any of our users.

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Files

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