• C$150

• 38 designs

• 7 designers

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Packaging Design Brief

We need a cardboard packaging design for earth friendly wooden cutlery. Our brand is called Simple Picnic. The cutlery is made of 100% natural birch wood, each set comes with 50 spoons, 50 knives and 100 forks. Costumers are attracted to this product because it is: biodegradable, sustainable, reduces waste, and is sturdier than plastic cutlery. The box size will be 230*185*55mm.

The final design should communicate that the product is earth friendly, sustainable, and high quality. We are looking for a design which gets these points across while remaining SIMPLE.

PLEASE SEE ALL ATTACHMENTS AND PAY ATTENTION TO WHERE BOX PRINTING LOCATIONS

Target Market(s)

People who are eco conscious, people who have barbecues/picnics, people concerned about plastic waste and pollution

Industry/Entity Type

Online Shopping

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Name on front of box. (see attachments)
• Barcode on the side of the box (see attachments)
• Must say "Made in China" on box
• Must make use of brown cardboard background, and not use printed background colour all over box.

Nice to have

• Trees or leaves (I will leave to your discretion). We want the costumer to be thinking natural and eco friendly.
• Note: colour preferences are just suggestions, feel free to add or remove as you see fit. Please try to use 2 colours.

Should not have

• Overly complex or busy

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Files

Download all files - 1.6 MB