Logo design for community-based sporting/activity business
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This customer received 106 logo designs from 35 designers. They chose this logo design from D 4 Designer as the winning design.
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We just started to build-up a new, community based sport/activity organizing project in Hungary. Our main goal is to help the easy-minded people who just want to do some sport occasionally and do not take it too seriously, they would do it just for fun, and feel rather uncomfortable in a high-tech gym among all the "perfect" men or women. Or just find it hard to put sporting activities in their tight or everchanging daily schedule, or just want an easy way to book a place around their home or workplace, even if they are just casual guests. The key for our mission is a user-friendly, modular smartphone application and accompanying web interface, that provides all the necessary functions to control the whole process from listing, through booking, entering, logging, scheduling, and feedback services.
The project called "Sportmajom" (which means "Sportmonkey" in Hungarian). Therefore we are looking for a rather simple logo, which is basically a monkey head, with a funny/ironic expression. Like it would say "Hey man, I'm the king of the gym", which is certainly far from the truth... Try to avoid the puppet-like, or Disney-like iterations, it is not about babies. The attached picture is rather to express our philosophy, not a base for a logo.
Updates
Project Deadline Extended
Reason: The deadline is extended, so that the selected designers could make another attempt based on our feedback.
Added Sunday, June 4, 2017
Target Market(s)
Easy minded people, that take the world (and themselves) not too seriously, and eventually would do some sport activity, mainly for fun and having a good time.
Industry/Entity Type
Crowd
Logo Text
Sportmajom
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A monkey face, with some silly/ironic expression. Should suggest some sport/fun/take-it-easy feeling.
Nice to have
- Easily recognizable, not a "crowded" drawing, maybe the simpler is better, a one that sticks into one's mind. A version may be used as an app logo, so it should display well in even icon size.
Should not have
- "Hello Kitty"-like iterations. Also avoid highly calligraphic fonts, it should be simple.