Australian Drug testing company ( re-branding)

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This customer received 128 logo designs from 40 designers. They chose this logo design from eMARK as the winning design.
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Logo Design Brief
We are looking for a new logo that represents a professional Drug and alcohol testing company.
We provide drug testing kits and drug testing services to individuals and businesses. The design should communicate trust, ethics and honesty.
We are looking for a design that is easy to read, looks very smart and professional. We dont have a particular colour in mind so are open to the designers ideas.
Ideally the logo will be attractive to corporate clients.
We have uploaded our existing logo.
Target Market(s)
Individuals and companies looking for drug testing services
Industry/Entity Type
Medical Equipment
Logo Text
Lifestyle Clear Choice
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- must have a corporate look with a modern clean feel.
Nice to have
- Nice to have a logo that is easy to read and looks very professional
Should not have
- no images that represent drugs