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Mental Health Agency called The Better You Institute
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This customer received 170 logo designs from 32 designers. They chose this logo design from kimdesigner ( Brilliant Webdesign ) as the winning design.
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US$150
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170 designs
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32 designers
Logo Design Brief
I need a new logo for a mental health talk therapy agency that specializes in individual, couples, sex, and family therapy. I'm based in Philadelphia, but do not want to box myself into that city. My mission is to serve 18+ year olds or entire families (as opposed to just children). I want to seem warm and empathic, but also put out that my therapy is straight to the point and the clients will have to do work. It is a learning process (hence institute in the name). Eventually, I'd like to have people working under me where they too can learn from me and their clients. I'm eclectic in the therapy I use: Cognitive Behavioral Therapy, psychoeducation, Emotionally Focused Therapy, Narrative, etc. I'd like for the colors to be cool and calming, and inviting at the same time.
Target Market(s)
18 and older adults suffering from mental health issues such as depression, anxiety, bipolar, borderline personality disorder, etc, as well as sexual issues: low/high desire, dysfunction, addiction. Middle to middle upperclass income, city or suburbanites. Not trying to attract trauma clients, i.e. no sexual abuse/trauma, severe depression/anxiety, hospitalization clients. I'd like clients to find me because they have basic adjustment, depression, anxiety issues but also need to discuss sexual issues.
Industry/Entity Type
Mental Health
Logo Text
The Better You Institute: Individuals, Couples, Families, and Sex Therapy
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The name of the agency, must convey warmth and empathy, as well as growth through learning, should include Individual, Couples, Family, and Sex therapy but will accommodate the logo around these words if necessary.
Nice to have
- Not necessarily all at the same time but brains, hearts, human interactions, trees are all nice ideas that I'm thinking of
Should not have
- sad, angry, anxious, irritable, fearful, hopeless, helpless mentality