Purely Milk is the first low calorie and lactose free chocolate milk in the USA

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This customer received 214 logo designs from 86 designers. They chose this logo design from MOH Studio as the winning design.
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Logo Design Brief
Our company is looking for a product logo design for the name "Purely Milk", the first low calorie and lactose free milk in the Western Hemisphere. We will eventually have 3 products released in this order, "Purely Milk Hot Chocolate", "Purely Milk Chocolate flavor", and "Purely Milk 2%". For this logo, the colors and design are completely open. We are looking for something that "pops" to both children and adults and should convey a healthy/pure lifestyle since our product is 40% lower calories than anything on the market. I have uploaded our company logo but the product does not need to be anything of the same. You have free will to do whatever you think is cool. :)
Target Market(s)
Parents of children aged 2-18 and adults 18-30.
Industry/Entity Type
It Company
Logo Text
Purely Milk
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must portray a healthy lifestyle and the purity of cow based milk.
Should not have
- No cartoons as we won't to convey this product is for everyone.