Morsky Group - Heavy Civil Construction Industry
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This customer received 314 logo designs from 88 designers. They chose this logo design from Celestal as the winning design.
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- Bundled Project 2
Logo Design Brief
Morsky Group has undergone a change in ownership. The new owners are wanting to create a new logo as they move forward to direct and operate their newly acquired group of companies.
While wanting to create a new logo, they also have an interest in attempting to maintain a link to the past.(current logo attached) However, this is not a critical aspect in the creation of a new logo.
Morsky Group has been a family owned company for the past 60 years and has maintained the same logo for the past 60 years as per the attached examples. Time for a change...
Core Purpose:
Enhance and empower relationships to do great things…and have fun doing it in a professional and energetic manner!
We are a heavy construction company with the following divisions under the name of "Morsky Group"
1) heavy civil earthworks(gravel road building, gravel pads, digging containment ponds, etc.)
2) repairs and rehabilitation of rural roadway smaller bridge structures
3) gravel crushing and gravel hauling
The logo will be used for:
a) business cards
b) letterhead and other stationary
c) small promotional items such as shirts, jackets, small SWAG
d) decals for hardhats(2"x2"), medium sized decals on work trucks(aprx 12"x12"), larger sized decals on heavy equipment and dump trucks(aprx 24"x24") - note for consideration is that all of our vehicles are white but some of our heavy equipment is not such as Caterpillars, excavators, etc.
e) larger sized logos/decals such as on promotional billboards, worksite signs(8'x4' panel), worksite trailers.
Core Values:
1. RELATIONSHIPS
• With family, friends, co-workers, clients, suppliers, and our community
• We look to enhance relationships by helping people, and looking for ways to make their lives easier and more fulfilling
• SOS: suspend own self-interest, solve problems
• Creating experiences together; sharing humour and laughter
2. EMPOWERMENT
• The ability of people who are engaged and empowered to do amazing things
• The drive of people who are empowered to do what is necessary, go the extra mile, “dig a little deeper”
• People doing what they love and are passionate about; building something together
• Educate, trust, respect, share information, provide the freedom to make decisions, allow failure, share rewards
3. HONESTY AND INTEGRITY
• An absolute, our word is our commitment
• Do what we say – always
• Get the job done
4. SAFETY
• We care deeply about each other
• Every one returns home every night
The message we want to convey – safe, strong, and stable entity.
We look forward to seeing your design and being able to proudly display it as we move forward in our business growth and expansion!
Wayne Pidskalny
Manager of Assets
Morsky Group
Regina, Saskatchewan, CANADA
wpp@morsky.ca
306.551.6445
Updates
Project Deadline Extended
Reason: Hello Designers...
We have narrowed our choice to approximately 10 designs and because of our management team deciding on a successful design is not available, we will not be able to make a decision until 26 May 2017.
Thank-you for your undestanding...
Yours truly,
Wayne Pidskalny
Morsky Group
Added Friday, May 19, 2017
Target Market(s)
heavy civil construction industry, rural municipalities, industries requiring gravel site and gravel road maintenance
Industry/Entity Type
Construction
Contact Information for Business Card
Logo and and as per the following example of information on cards:
Wayne Pidskalny
Manager of Safety and Assets
Morsky Management Group Ltd.
369 SHERWOOD RD
PO BOX 4586 - Station Main
REGINA SK S4P 3Y3
C: 306.551.6445
O: 306.924.1065 F: 306.924.1075
E-mail: wpidskalny@morsky.ca
Logo Text
Morsky or Morsky Group or The Morsky Group
Number of Pages Required
5+ page
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The inclusion of the name Morsky
Files
Download all files - 6.4 MBPayments
Total
C$390
Project Deadline
24 May 2017 05:56:39 UTCProject Upgrades
Bundled project(s)
- offering C$109 web design to winner
- offering C$39 business card design to winner