• US$150

• 108 designs

• 38 designers

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Logo Design Brief

IMPACT STACK
www.ImpactStack.io
We Help Companies Matter

ABOUT OUR COMPANY

We offer a "Full Stack" of Training + Tools + Tech to help build Profit + Impact-driven enterprises, from the Inside-Out.

Both quantitative and qualitative factors are very important in our process, tools, and tech.

Concepts to demonstrate the interplay between Inside-Outside, Frontend-Backend, Profit-Impact.

We are both data-driven yet place a high-focus/importance on people: building a strong culture and connecting what our companies are doing internally, to making a positive impact in our communities, both locally and globally.

Ultimately, we are changing the flow of resources from those who have the energy, expertise, ecosystem, and equity ($) to give to the people, places, and projects best positioned to make the most effective, positive impact in the world.

The most effective way to do this is through innovative, high-performing companies who have the ability to attract, retain, engage top talent while building massive brand + customer loyalty around Purpose. We do not see that Profit and Impact competing forces but instead are complementary and collaborative.

We believe every enterprise should have its own Impact Stack - a unique collection/set/stack of resources to truly help the company make the difference, or change it wants to see in the world.

ABOUT OUR LOGO

We like clean, minimalist/modern designs - although if possible, a logo with some dimension/depth could be cool as our process is dynamic and has "layers" - starting with 9 core building blocks for the methodology, all starting with the letter "i". Think Business Model/Lean Canvas for Impact.

We like the logos/concepts of https://stackoverflow.com/, https://buffer.com/, https://mattermark.com/, https://www.matter.ngo/, https://makespace.com/ (with the idea that the latter could play off of the letter "i" vs. "m") etc.

Concepts can have the words "Impact Stack" and/or variations without. Initials, combos of letters (IM) as in I AM...IMpact...whatever. Totally open to innovative ideas.

With the words, we prefer logos that are square or can fit easily/cleanly in a square format (favicons, profile pics, etc.)

Of course, we'd want something that would look awesome/standalone on a black T-shirt - to build an impact-driven tribe.

Open to different color schemes, however, seems that greens and blues (with black and white), make sense for themes around profitability and positive impact.

We like the colors/icons/buttons from https://ambition.com/ and https://mattermark.com/

We look forward to seeing your designs! Thank you!

Target Market(s)

High-growth, venture-backed startups, and innovative companies. C-suite Execs, Culture Committee Leads. Early adopters are tech companies.

Industry/Entity Type

Tech

Logo Text

Impact Stack

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clean, modern design.
• We'd want something that would look awesome as a standalone on a black T-shirt - to build an impact-driven tribe.

Nice to have

• If possible, a logo with some dimension/depth could be cool as our process is dynamic and has 3x3 "layers" - starting with 9 core building blocks for the methodology, all starting with the letter "i". Think Business Model/Lean Canvas for Impact. Or 3 Core areas supported by 3 core sub-areas.
• We like the logos/concepts of https://stackoverflow.com/, https://buffer.com/, https://mattermark.com/, https://www.matter.ngo/, https://makespace.com/ (with the idea that the latter could play off of the letter "i" vs. "m") etc.
• Open to different color schemes, however, seems that greens and blues (with black and white), make sense for themes around profitability and positive impact.
• We like the colors/icons/buttons from https://ambition.com/ and https://mattermark.com/

Should not have

• To much embellishment, old, heavy, slow feel.

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