• US$150

• 9 designs

• 4 designers

---

Logo Design Brief

Need a basic logo design for a program called "Restoring Hope". The program is a partnership between a large national nonprofit and a nationwide home goods store. We are partnering to be able to provide furniture and home goods to people in need, specifically those who have lost everything in recent natural disasters (hurricanes, tornadoes, floods.)

We are not just rebuilding houses together, but creating HOMES. There is a level of hope, stability, optimism and looking forward to the future that this project engenders. A bed is not just a piece of furniture, but a reason a child no longer has to sleep on the floor. A table is not just a table, but a place where family can gather, connect and bond.

Target Market(s)

General public/consumers (adults) - establish the nonprofit and home goods partners as key players in helping people get back on their feet. Build awareness for both.

Logo Text

Restoring Hope

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• "Restoring Hope" text
• Try to communicate hope, optimism, progress.
• Should look elegant and sophisticated.

Nice to have

• Pretty open here and would like to see your ideas.
• didn't check specific colors below, but I think it's not bright colors... a little more subdued and a tasteful pop of color would be fine if appropriate.

Should not have

• Should not look cartoonish. Needs to be sophisticated and have a level of seriousness since we are working with people who have lost everything. Need to be sensitive to that.