• US$150

• 42 designs

• 6 designers

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Illustration Design Brief

Overview:
Design an illustration for a 4-piece dinnerware set that includes a dinner plate, salad plate, bowl, and mug. The four illustrations will feature: 1) old fashioned sled, 2) a single holiday stocking, 3) ornaments of several shapes hanging down, 4) bird on a branch

The theme of this design is gold vintage Christmas.

This dinnerware set is festive and warm. Someone could use it for special winter occasions, as well as everyday during the holiday season.

The design should be detailed, old-fashioned feeling, and warm. Think vintage, Americana, holiday fun, country side.

The JPG of the lavender 4-piece set is uploaded to demonstrate the style of the ceramic dinnerware that the design will be printed on. Note that the print will be on the *inside* of the bowl, not on the outside rim. Also note that the plates do not have any indentation in the middle of them, but rather are flat and curl up slightly at the edges. The JPG of the 4 gold plates is uploaded to demonstrate the illustration style desired.

Style and color:
Style should lean towards a vintage feel, with detail in the drawings to mimic old-fashioned illustrations. Metallic gold only, no other colors.

The canvas example uploaded is to help visualize the surface area for the dinnerware. The top rectangle will be for the mug, the two circles for the plates and the bottom rectangle can be ignored for this project. Present your work as 4 dinner plates and 1 mug. If your design is chosen then we can incorporate the other 3 designs to the mug format.

Target Market(s)

Women 18-65

Industry/Entity Type

Kitchen

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Metallic gold only and feature the icon listed - no background/environment to each icon.

Nice to have

• Detailed illustrations

Should not have

• Should not have a cartoon-like feel to it.

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Files

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