• US$200

• 42 designs

• 22 designers

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Logo Design Brief

the Product (formally Dave project)
may homes are now fully computer mobile, laptops, tablets and so forth but need a central pc for centralised access ie to fix modems store files and so on, having this running most computers performing this task are big, ugly noisy and use heaps of power, also they need an entire desk about them that these days is not really needed our product "dave" is a small, low power but high performance PC that will manage and centralise all your apps to keep you home going, dave also is a very powerful computer that plugs into your big screen TV with upto 4 tuners dave creates an amazing home theatre / TV solution, Dave effectively centralises and makes redundant, blu ray/dvd players, set top boxes, DVR recorders, pc based security, media players, any dlna device storage. also because dave is small and low power (about the size of a tissue box, a bit bigger) it uses very little power and thus is very green.

the logo
is for a particular market what we call here in Australia as cashed up bogans, that is to say middle income trades type people with lots of disposable income, also those that live in high density living, that don't have room for dedicated desks and mutitudes of players and devices.

the Company (DNK Systems)
the company is a young and innovative thinking company, we pride ourselves on not being locked into proprietary hardware thus we can move with technology and a

Target Market(s)

looking at cashed up middle class clients and also those that live in high density living environments, inner city business people.

about 25-40 yo
male and female
working
loves movies and TV
likes technology items

Industry/Entity Type

Computer

Logo Text

TV Genius

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