• US$250

• 50 designs

• 9 designers

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Label Design Brief

Need a high quality, attractive, colorful label that will be used on our smoked chicken packaging. Our packaging consists of a regular plastic tray for whole chicken, with a clear bumpy cover that snaps over the tray. The label will be placed on top of the clear cover.
We are looking for a unique label. This could feature a nice picture of a whole golden brown smoked chicken, the company's name and address (or its initials GPF) nicely scripted, the nutrition panel, the name of the product it contains "Smoked Chicken - Cooked", weight, etc.
Please note that smoked chicken will be distributed to supermarkets, restaurants and health food stores.
We are thinking that the label should include nice colors (maybe a mixture of blue, red, golden brown, etc?) that will make our product catchy to the eyes and stand out on the shelves. We will have 2 varieties of smoked chicken: Fresh AND Organic.

Target Market(s)

Supermarkets
Wholesale delivery to restaurants
Costco
BJ's

Industry/Entity Type

It Company

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A nice picture of golden brown smoked chicken.
• Creative colors (~3) on the label
• Different sizes and fonts
• the company's name and address (or its initials GPF) nicely scripted, the nutrition panel, the name of the product it contains "Smoked Chicken - Cooked", weight, etc.

Nice to have

• There are some nice labels on Smoked chicken sold in Europe (France, Germany, etc). We suggest using Google to see some for inspiration if necessary.

Should not have

• My project must not be crowded with writings. A clean, attractive and professionally designed label is what we are looking for.
• Picture of the whole smoked chicken should be as natural looking as possible.

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Files

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