• US$140

• 15 designs

• 2 designers

---

Illustration Design Brief

Design an illustration for a 4-piece dinnerware set that will include a dinner plate, salad plate, bowl, and mug. The design for each piece can be slightly different but should stay within the same theme, as it's a set.

The theme of this design is modern Christmas tree.

The aim of this dinnerware set is to be elegant and versatile. Someone could use this set for holiday entertaining as well as any winter occasion they want to bring a special element to.

Simplicity is key. The design of the tree is up to the designer - there could be one large tree covering the area or several together, or on the edge of the plate. The designs for each dinner element can be different but should be cohesive as a set.

No specifications on colors used. However, non-traditional holiday colors are preferred, so avoid overtly red and green.

The canvas example uploaded is to help visualize the surface area for the dinnerware. The top rectangle will be for the mug, the two circles for the plates and the bottom rectangle for the outside rim of the bowl.

Target Market(s)

Women age 28-65

Industry/Entity Type

Kitchen

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Must have modern look to tree, not a traditional type of full tree with ornaments and gifts. The shape and design of the tree should be contemporary, artistic, modern.

Should not have

• Should not be a traditional looking Christmas tree.

---

Files