• US$150

• 174 designs

• 44 designers

---

Logo Design Brief

We are re-branding our fitness studio, located in Charlottesville VA, to represent a more gender neutral, sophisticated, and clean brand with a simple yet definitive logo.

We currently have a barre studio, and mega former studio -- and we are adding boxing (high end) and water rower classes, keeping the megaformer but winding down barre. We are changing from a too 'busy and clunky' initial branding and name b:core methods, and dropping the b: to make it M3 (or M | 3 ) core methods with a sleeker and simpler design. We're moving from some loud and muted colors, to a color scheme where we'd like a mostly black/white or greyscale logo that is simple, and can be paired with all methods. Love also anything that can creatively be done with the state of Virginia since our current branding has used that in the branding quite a bit and we would like a smooth transition.

Brands we like:
Athletx.co
HSM Core
tone House
SLT (strengthen Lengthen Tone)

The final design should communicate strength, structure, and change, still with the welcoming an open atmosphere (maybe a square border around icon with a small opening going into a corner?

Target Market(s)

men and women (mostly adult women) ages 28-45; disposable income; active and healthy; always interested in the best new thing

Industry/Entity Type

Fitness

Logo Text

M3 Core Methods | megaformer, rowing, barre + boxing

---

Logo styles of interest

---

Font styles to use

Other font styles liked:

• Julius Sans One

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• clean lines, sharp easy to identify icon, simplicity

Should not have

• cheesy graphics or clip art-ish 'gym' generics like dumbells or

---

Files