• US$150

• 56 designs

• 15 designers

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Packaging Design Brief

We need a Tea packaging design for a new tea brand based in Kenya called 'Kori Tea'. Kenya is home to the finest teas in the world and Kori tea looks to embody that fact. Kori Tea uses the most premium of Kenyan Tea, Black tea, Purple tea, White Tea, Green tea, Hibiscus Tea and Moringa Tea. Kori Tea is handpicked from Kenya's highlands. This project will include the look and feel of the different teas described above. The copy on the main face of the box should read 'Premium Kenyan Tea' The box will contain 25 tagged tea bags, with a net weight of 50 gms. On one side of the box will read 'packaging instructions' To fully savour this Kori premium tea, use one tea bag for each cup, add some freshly bolded water and wait for 2 minutes as you enjoy the sweet aroma of our tea, stir and serve' Ingredients : Black Tea, and for the others the same : Hibiscus Tea, Green Tea, Purple Tea, White tea. should also feature on the label: Produce of Kenya.

Target Market(s)

Premium Market, Global Brand so must have a premium look and feel

Industry/Entity Type

Retail

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Some natural , earthy feel, a touch of Africa.

Nice to have

• I'd like the package to have a simple and clean look

Should not have

• Should not have a cup of tea. green and yellow should not be the dominant colours

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Files

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