Freedom Advocates
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This customer received 75 logo designs from 29 designers. They chose this logo design from SRJ as the winning design.
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Logo Design Brief
The name of this organization is "Freedom Advocates". We need a logo that either incorporates these two words directly or else will sit in front of the words when displayed. Thus, it could be a combination of a Lettermark and Wordmark logo. The organization is a not-for-profit advocacy group involved in helping people overcome unfair property rights practices in urban planning initiatives throughout the United States. (http://www.freedomadvocates.org)
The web site is currently being redesigned and re-launched, and this logo will be displayed in the header. However, it will also be used in print and videos to identify the organization.
Updates
Design should be horizontal, not vertical. The logo portion that might sit at the left of the name Freedom Advocates should be "detachable" in the sense that it can be used alone in places where a favicon or watermark is needed.
Added Saturday, October 12, 2013
Project Deadline Extended
Reason: Customer review cycle still in progress
Added Friday, October 25, 2013
Target Market(s)
Web site visitors, viewers of Freedom Advocates videos.
Industry/Entity Type
Group
Logo Text
Freedom Advocates
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- It is preferable to have the lettermark logo portion that can be displayed separate in order to use it as a favicon or icon on the website. The principals like the colors as displayed in www.freedomadvocates.org, but we are not limited to them completely.
Should not have
- No red-white-blue patriotic symbol or style. No patriotic figures. This is not a legal advocacy, so no appearance of attorneys or judges.