New bicycle & accessories store logo
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This customer received 121 logo designs from 31 designers. They chose this logo design from two if by see as the winning design.
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Logo Design Brief
Logo required for new online store selling bikes and bike accessories. Focus of the site will be heavily on Urban/Utility/Commuting/Family/Shopping.
Logo should represent the following values: Fun, sustainability, functionality, families, value, utility, style.
Updates
Hi all!
To all the designers who have made submissions, we thank you for being a part of our contest for a new bike store logo! There was a large number of great designs. We now have the very difficult task of choosing a winner. We hope to work with some of you over the coming days to make some refinements to your designs which will assist with our final decision.
Kindest regards,
Martin & the team at Ubike.
Target Market(s)
Store is located in Australia and will predominantly service the Aust/NZ markets.
Logo must be appealing and inviting to females, families, young adults & retirees whilst not alienating the more traditional male bike commuter demographic.
Industry/Entity Type
Store
Logo Text
Ubike - Smarter Urban Cycling
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Requirements
Must have
- Any image/motif/picture of a rider on a bike should be sitting upright for comfort & style (not hunched over for racing).
- Logo & image must translate effectively from online to real world store & printed stationery/signage etc.
- Word "Ubike" must feature prominently.
- Must have a degree of feminine appeal.
Nice to have
- Logo should have an international flavor (no Kangaroos or Koalas!). The logo could reflect a desire to create a modern, vibrant, urban landscape in Australia with livable streets, less cars and a healthier population.
- After seeing the first 2 designs, I am thinking that the design needs
- to incorporate bolder and fresher colours. Maybe citrus or primary colours rather than blues/blacks/greys.