Mindfulness Online Shop needs a logo
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This customer received 102 logo designs from 41 designers. They chose this logo design from Ellie Afonso as the winning design.
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Logo Design Brief
Need a Logo for our new online Shop “Mindful&Wise”. The subtitle is “your best you” as customers use the brand as a means to get closer to themselves.
It is a shop that combines beautiful, urban designed products (posters, journals, meditation cushions) with century old philosophy from Zen-Buddhism, but also positive psychology, biochemistry, motivation and fulfilment.
This is where conscious people come to buy products that make them feel good as they work on themselves to feel, zen, mindful, wise, happy, warm, free, peaceful and kind.
Typical customer would be a 24 year old girl, that does yoga, reads about mindfulness, is vegan, probably studies or is building a business or getting ready to quit her job and start doing so and really feel free and fulfilled. And guys that are questioning their old conventions and are looking for new impulses to be truly happy.
Lets try to make it the "urban outfitters or abercrombie&fitch of personal development”.
Industry/Entity Type
Shop
Logo Text
Mindful&Wise
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.