• C$250

• 125 designs

• 28 designers

---

Packaging Design Brief

We are looking fora product label design concept.

Out brand name is Aleva Naturals, logo is attached in this post.
Also, there is a bee image which is more like our brand mascot, which is important for brand recognition. It is also attached in this post, please have it somewhere in the label.

We are looking for product label dsigne for our "2 in 1 Hair & Body Wash" and "Daily Soothing Moisturizer". These products are suitable for baby's delicate skin, on daily usage. Also it is great for eczema prone skin babies, as well as babies with very sensitive skin.

We have a bottle already, just need front and back label for these two products. Image of the bottle is attached, as well as the dimension of the bottle. And the front and back label dimension is also attached in this post and that is the label you will need to work on. We won't be able to change the label shape or size as our bottle is already made.

We want the label design to look more consumer-friendly, and baby-like. North American style, modern, and baby product looking. Product package needs to visually convey this product is for baby, and we prefer not using the actual lifestyle picture of a baby. No animal characters, as we are all vegan, plant-powered products with no animal byproducts or animal testing.

Lastly, We need to have both English and French name placed on the label. French can be a bit smaller. French name for "Daily Soothing Moisturizer" is "Crème hydratante apaisante quotidienne" and French name for "2 in 1 Hair & Body Wash" is "Nettoyant cheveux et corps"

Some of the brands that has similar concept and products are: Babyganics, Honest Company, Mustela, Live Clean.
Images of the products from these brands are attached for your reference.

Feel free to contact me for any questions.
Thank you!

Minji

Target Market(s)

Medium to High-end market for new born baby and pregnant moms

Industry/Entity Type

Baby

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Our Logo, bee mascot character, product looking like it is for baby

Should not have

• Animal Characters, because we are all vegan, plant-powered products with no animal byproducts and no animal testing.
• We are all about eco-friendly, natural, vegan.
• Also, no actual baby picture. Real life baby pictures, we don't want to have it on our labels.

---

Files

Download all files - 1.4 MB