Ivy-league academic health research group needs logo design for newly branded name!

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Logo Design Brief

We need a new logo design to brand our program's new name: Division of Chronic Disease Research Across the Lifecourse or CoRAL, formerly The Obesity Prevention Program (OPP). The mission of CoRAL is to lessen the burden of chronic-diseases by conducting epidemiologic, intervention and health services research studies within defined populations. The Program is part of the Department of Population Medicine (DPM), a unique research and teaching collaboration between Harvard Medical School and Harvard Pilgrim Health Care. CoRAL is a multidisciplinary program that fosters collaboration among research investigators, both nationally and internationally, and across the Harvard campus. It serves as a springboard for training the next generation of researchers in chronic disease and obesity prevention. We love that our new branding more accurately describes the breadth of research that we do and the acronym evokes the beauty and growth that coral represents. We would also like for the logo to show that we work with many ages of people (i.e. across the lifecourse). We need multiple logos, one of which will display the full program name.

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Updates

Project Deadline Extended
Reason: We need more time to hone in on the design that we're looking for.
Added Friday, March 17, 2017

Target Market(s)

Academics, researchers, health care professionals

Industry/Entity Type

Health

Logo Text

Division of Chronic Disease Research Across the Lifecourse (CoRAL) - please all designs should include "CoRAL" and we also need a version that shows "CoRAL" and "Division of Chronic Disease Research Across the Lifecourse"


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Font styles to use
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

85cae6
cee9f5
cfeae6
86cfc6
33b8a4
0592cd
6b449b
f59195

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Coral graphic and the text of the name. One version with the full name written out (Division of Chronic Disease Research Across the Lifecourse and the acronym - CoRAL) and one version with just the acronym (CoRAL). We can imagine different heights of coral that represent different ages of people across the lifespan.
Nice to have
  • We are flexible on the color palette, but are thinking of a palette that conjures images of the natural world/environment - particularly water or coral.

Files
Download all files - 0.1 MB
JPG
Payments
1st place
US$260
Participation payments x 4
US$10
Total
US$300

Project Deadline
25 Mar 2017 06:42:46 UTC
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