• A$150

• 12 designs

• 3 designers

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Logo Design Brief

we need a simple logo that stands out from other gym logos but still reflects that we are a strength training facility. Will need to work across social media and on t-shirts etc.
* Strength and conditioning studio– Small and excusive in that it's not a commercial gym
* Limited number of members and supportive non-threatening environment
* Offering competition spec equipment not offered anywhere else in Bathurst and surrounds
* Highly qualified (Post graduate Masters in Strength and Conditioning) and experienced trainer no cert 4 crap…with individualised personal programming and training included in membership.
* Small community of supportive people to train with in a non-competitive non-threatening space.
* Opportunity and expertise to get you to Elite 1 Athlete status level if you want

· 100% Clean training environment – Training with ASADA Drug tested Australian team athlete and coach.

* WE WANT TO BE SEEN AS THE STRENGTH TRAINING EXPERTS IN THE REGION we will have a team of Powerlifters and athletes associated with the gym competing in National and International competitions – but we want to grow the sport and welcome people who never thought they could do it!
* When I think about what I get out of this sort of training it's empowerment. Feeling strong is freaking awesome. Lifting makes you feel badass. Exhausted and sore but also invincible.

Target Market(s)

· People who are strength athletes

· People interested in Strength training but intimidated by or not sure where to start (women especially!)

· People who want to take their gym training to the next level and try competing in Powerlifting, Weightlifting, Strength sports – converts from Cross fit etc who might like to try strongman, powerlifting etc or refine the weightlifting in their training

· People who just want to feel in control of their bodies

Industry/Entity Type

Fitness

Logo Text

Power Up

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• · We really want something simple – limited to 1 or 2 colours max
• · Something that will work on social media – particularly Instagram – Which is huge in the industry
• · a logo you would want to wear across your chest, back, bum, head
• · We also want it to be a bit funky/ edgy – the people you'd want to train with. We can change the way people see weightlifting and Strength training – Not for meatheads for everyone!
• We are really open to seeing what comes in…. images on our social media of the types of training we do will help….

Should not have

• should not be busy
• Should not have too many colours

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Files

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