International ethical sportswear brand looking for a logo design
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This customer received 183 logo designs from 43 designers. They chose this logo design from JoGraphicDesign as the winning design.
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Logo Design Brief
Hello!
We are looking for a logo for a new high-end sportswear company called Lark. We are an ethical athletics company using only factories that do not use labour exploitation, dangerous working conditions or unfair wages. The name Lark comes from a bird, symbolising freedom. The final design could utilise a bird image, as well as the wording Lark and could potentially also include a slogan of 'Sweat without Sweatshops' or 'Wear it matters'.
The final design should be classy and quite simple, and potentially use a powder blue colour.
Target Market(s)
High-end sportswear market, wmen agen 18-50.
Industry/Entity Type
Womens Clothing
Logo Text
LARK
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The wording LARK
- It needs to be something that would work with a version for labels etc and then potentially a simplified version to be embroided and printed onto the garments
Nice to have
- Bird Image
- Logo could be encapsulated in a circle/ring
- Or the words could form the edge of the ring
Should not have
- N/A open to suggestions!