• A$150

• 201 designs

• 62 designers

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Logo Design Brief

We need a logo designed for our real estate company.

We want a logo that is entirely focused on the image of a key (like a key to a house). The company name is a little obscure but still pronounced the same as "Key", so we only want to use the image of a key instead of the actual company name.

So for example, we'd like people, at most, to read *Key image* Property Sales. For a lot of our marketing however we intend to only display the key, so the ultimate design of the key is critically important as it will be the entirety of the brand.

We are currently heavily leaning toward a golden key on a black background with white text, helvetica or similar font - but also hoping a designer can broaden our view if they feel there is a better option. This design will a few different colour and display options so its appropriate for various social media and print formats, and there will be times we want to include "Property Sales" alongside the key image.

The key should do the best job possible of conveying the fact its related to property and some important these are:

1. Simplicity
2. Professionalism
3. Efficiency
4. Young and Energetic
5. Interesting

Target Market(s)

Real Estate

Industry/Entity Type

Real Estate

Logo Text

Property Sales (but also need an option with no text)

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Helvetica

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Interesting image of a Key only
• Designed in such a way that "Property Sales" or some other simple text can be added without impacting or detracting from the visual image of the Key

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Files