• A$150

• 149 designs

• 49 designers

---

Logo Design Brief

We need a logo designed for an online education business that teaches children with reading difficulties how to read. The product is an online course with simple reading activities and books that parents are able to easily take their children through (aged 4-12 years old).

The key brand message is growth in reading ability and hope. We chose 'Reading Ropes' due to the popular phrase 'learning the ropes'.

I have attached some of my layman thoughts, but please don't be limited by these as I am no creative! Handing over creative scope to you designers, however possible colours are #4BBCF4, #FFb6B9, #FAE3D9 and whites, greys.

Target Market(s)

Parents aged 25-45 years old

Industry/Entity Type

Education

Logo Text

Reading Ropes

---

Logo styles of interest

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• We would like a modern logo that ideally has a rope illustration or some design element to relating to reading.
• The rope element could be a child climbing a rope or rope lattice, or any other creative idea connoting progress/growth in reading.

Nice to have

• 'Reading Ropes' can be displayed however you think looks best, but this must be there somewhere.
• A modern/simple logo font would probably be best e.g. not too childish.

Should not have

• N/A

---

Files

Download all files - 0.6 MB