Financial Workshop for Cameron Financial

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This customer received 69 postcard designs from 16 designers. They chose this postcard design from LeonFX as the winning design.
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Postcard Design Brief
Postcard to comply with EDDM. Invitation to workshop for 55+ senior community.
"Estate Conservation Strategies and Legacy Planning"
Building a sound and lasting retirement portfolio with a focus on growth and asset protection.
Developing investment objectives
Understanding risk adversity
Preserving assets
Conservative growth strategies for saving and investing
Planning for uncovered health care costs
Estate planning
Tom Cameron, Certified Financial Plannerâ„¢
Updates
add to the text (bullets) after Estate Planning (on same line) and Wealth Transfer Strategies Thank you Added Friday, October 13, 2017
Target Market(s)
Seniors
Industry/Entity Type
Financial
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo
- Eye-catching images
- Easy to read geared for seniors
- Upscale professional look
- Afresh new look from previous samples sent.
Nice to have
- Something that stands out among the many postcard mail pieces they will get.
Should not have
- aside from logo/photo samples are an example of previous workshops and should not be reused.