• US$150

• 59 designs

• 25 designers

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Logo Design Brief

This is for a video series profiling people across the state of Alabama reading the work of Walt Whitman, a 19th century American poet called Whitman, Alabama


Here are two national stories on this project: (Note: to avoid confusion this project was formerly called "Walt Alabama Whitman." and "Song of my South". Now it's going to be called Whitman, Alabama.) http://www.niemanlab.org/2015/06/alabama-media-groups-first-artist-in-residence-goes-beyond-text-to-explore-the-culture-of-the-south/
http://niemanstoryboard.org/stories/journalism-and-art-complementary-and-collaborative-storytelling/

Target Market(s)

Will be launched by a media company with more than 10K unique visitors a month. Highly anticipated project has already had international attentional before its launch.

Industry/Entity Type

Media

Logo Text

Whitman, Alabama, est. 2017

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A sophisticated look
• A clean uncluttered aesthetic
• Earth-tone or similar muted colors
• . Note: I am open to having this say "Welcome to: Whitman, Alabama, est. 2017

Nice to have

• sans serif font
• this should focus on sense of place.
• It should have energy and style -- this is a creative project not a corporate logo
• (if this is successful we'd like to see this be a T-shirt or even better a tattoo!)

Should not have

• A cartoony look
• A formal old fashioned POETRY look of cursive script etc.
• an old homey backwoods southern feel
• loud bright colors
• It's an alabama wide project so we don't want a star or other icon in the middle of the state of alabama that would suggest a certain PLACE in Alabama.