HydraGEN System - carbon reduction emission technology
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This customer received 19 illustration designs from 3 designers. They chose this illustration design from Kyle Ashton as the winning design.
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Illustration Design Brief
HydraGEN units provide a 19% fuel efficiency improvement on diesel engines. there is a 40% reduction in emissions (greenhouse gases) and a 65% reduction in particulate eliminating the black smoke coming out of the exhaust stack.
we have a basic descriptive graphic (attached) and I am seeking a more modern and colourful approach that can be used in presentations and literature
see the technology brief in the attached file to understand better the system
Target Market(s)
non-engineering types that purchase technology
Industry/Entity Type
Trucking Company
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- follow the principles set out in the current graphic.
- colour
- looks like a hand drawn graphic - friendly and easy to follow