• C$150

• 117 designs

• 36 designers

---

Logo Design Brief

I'm currently updating my travel website to a little more professional look, and would like a nice logo to go with it. My wife and I are selling nearly everything to travel the world, and this is a blog to document the journey. The site will be progressive with the trip, and I'll be using it for business opportunities in the future, but at the start it will be a simple travel blog. I would like something fairly simple and straightforward, just the title and a small graphic to accompany it. The text and graphic shouldn't be too modern, as the site focuses around backpacking, not expensive or high end travel; I would like to maintain that vibe on the site. The graphic and text must also be interchangeable, in the sense that I can use one without the other. As well, the whole title (all three words) are equally important, and should all be represented equally.

Target Market(s)

Travellers, people interested in travel, age range 18-45, foodies, people into adventure, photographers...

Industry/Entity Type

Travel

Logo Text

These Foreign Roads

---

Logo styles of interest

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Most importantly I would like the title of my blog in a unique font, nothing too wild or crazy, just simple, but still catchy enough to the eye at a quick glance. As well as a small design related to travel to accompany the words, again, nothing fancy. Possibly a unique twist on some travel related theme or item (backpack, globe, compass, map, etc). I'm going for simple yet intriguing. Regarding the logo text, all three words should have equal emphasis.

Nice to have

• A simple, travel related design/logo/graphic that goes with the text. I'd like the text and graphic to be able to be used either together or separate, for different parts of the site, which is why I'm trying to keep both as simple as possible.

Should not have

• I don't want anything too cliche regarding the graphic, if using backpack, compass, map, etc; please give a unique twist. I also would rather not use an acronym/initialism for the graphic, so please no 'TFR'.