• US$140

• 58 designs

• 20 designers

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Postcard Design Brief

Text for front: HOW TO CHANGE THE WORLD IN ONE [note: the word "one" should be underlined] STEPHint: It's up to you...[Note: add arrow or something to indicate "turn over"]Text for back: You're going to spend your entire life with someone you can never get away from. (Guess who?) Wouldn't you rather that person #BeMoreLoving than judgmental or critical? BE the change you want to see! Visit www.BeMoreLoving.com for daily Love Sparks and community. PLEASE JOIN US![Note: add logo to left half of back side]Font preference for text: Josefin sans

Target Market(s)

People who would be attracted to Unity church - unitarian universalist message. It's spiritual without being overtly religious, so the target market is probably early 30s and up but ideally won't turn off Millennials (folks under 30). It should attract attention of people who are open-minded and committed to progressive social change, tired of an atmosphere of hate-mongering and divisiveness.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• It would be nice to convey a sense of challenge - there is an idea of "love sparks" so something related to fire/sparks is appropriate. This is meant to evoke a deeper, divine love more than a sense of romantic love. This love is more fierce than fluffy! Yet it calls us to be our best selves.

Should not have

• Please avoid excessive pink - just the logo is enough, as this design needs to appeal to men as well as women.

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Files

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